ScriptStudy Marketing in the UK : Eligibility, Fees & Top Universities
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Study Marketing in the UK

There is no doubt that more students from India are willing to study in the United Kingdom nowadays to complete their Bachelor’s and Master’s degrees. One of the most obvious reasons is definitely the diverse lifestyle of London and other popular cities in the UK. You will fall in love with the beauty of the country and international students enjoy a lot staying and studying in the UK.


Every year the number of students choosing the United Kingdom as a study abroad destination is increasing exponentially. There are many popular programs which you can pursue while studying in the UK. One of the most popular courses nowadays is Marketing. The students who wish to study marketing in the UK can expect to gain and evolve some excellent skills like branding, digital marketing, negotiation, project management, communication, creativity, attention to detail and accuracy, interpersonal skills, and the ability to work to deadlines. Here are few reasons why students should study marketing in the UK.


  • Best Institutions to Study Marketing in the UK- 3 universities of UK rank within the top 10 among world universities offering Masters in Marketing, according to QS News Ranking of 2020

Marketing and advertising jobs in the UK increased from 144,000 in 2009 to 171,000 in 2019.

  • Global Recognition in Marketing Field
  • Affordable Tuition Cost and faster return on investment (ROI)
  • Working While Studying Marketing in the UK


Studying Marketing at a UK university will open up opportunities to build contacts and gain transferable skills that will be useful across a wide range of business sectors. You can develop communication and presentation skills, as well as the ability to question and analyze. Modules taught during the program will include e-business management, digital marketing, strategic brand management, and understanding consumers.

Almost all Marketing courses at the top UK universities offer a work placement for students to gain experience in a busy marketing department, and many degrees can be studied as joint honours alongside another subject you are interested in.


Career Prospects in Marketing

Marketing graduates can choose to pick from a wide variety of careers upon graduation including account executive, planner, copywriter, researcher, buyer, consultant, digital, and press officer.

Jobs directly related to your degree include:

  • Advertising account executive
  • Advertising art director
  • Digital marketer
  • Market researcher
  • Marketing executive
  • Media buyer
  • PPC specialist
  • Public relations officer
  • Sales promotion account executive
  • Social media manager
  • Business adviser
  • Digital copywriter
  • Event manager
  • Product manager
  • Publishing rights manager
  • UX designer
  • Web content manager

The below table lists more jobs available in the UK for marketing graduates along with the average salary offered:


Job TitlesAverage Annual Salary (in GBP)
Digital Marketing Manager157,000
Market Development Manager178,000
Market Research Analyst144,000
Market Research Manager146,000
Marketing Analyst126,000
Marketing Associate93,600
Marketing Specialist111,000
Product Marketing Manager167,000


Further Study options in the UK

Postgraduate courses in marketing usually fall under business schools and will typically focus on a more theoretical understanding of marketing, such as customer psychology, strategy, and branding, as well as covering areas such as international marketing and digital marketing.

MSc in Marketing in the UK is a 1-year full-time degree focused on enhancing the foundational business knowledge of students. It teaches marketing strategies, brand management, distribution, effectiveness, pricing, segmentation, etc. The main emphasis is given to sharpening the skills of students and improving their understanding of marketing principles and theories.


Eligibility Criteria to study Marketing in the UK


Students who completed Higher Secondary School Certificates at the end of Standard XII will usually be eligible for entry to the first year of undergraduate courses.

A typical offer will be made on the grade range from 75% (equivalent to ABB at A-Level


Students who have completed a minimum of a three-year degree in marketing or a related field are preferred for successful admission. However, some UK universities also accept students from other domains such as science, arts, etc.

Typical IELTS requirements: 6.0 overall, with no lower than 5.5 in any one component.


Documents required to study master’s in marketing in the UK

Although some universities may not mention these but submitting the following documents will give a positive boost to applications of international students:

  • Official transcripts of degrees previously obtained
  • English translation of non-English transcripts
  • Resume
  • Work Experience (varies with the university)
  • Recommendation letters (depends upon university)
  • Personal Statement or SOP (statement of purpose)


Cost of studying a postgraduate degree in Marketing in the UK

The average course fees of top universities offering MSc in Marketing in the UK is approx. 20,000 GBP to 29,500 GBP per annum (equivalent to 20 lakhs – 30 lakhs INR). As compared to the fees charged, the salary offered to graduates at entry-level is 37,000 GBP per annum (35.4 lakhs INR). This can go up to 132,000 GBP per year which is equivalent to 1.26 crore INR. Graduates are majorly hired at managerial or leadership positions in the marketing field with this degree. The UK provides a vast number of Scholarships to study in the UK, particularly for postgraduate students. There are also a number of undergraduate scholarships for international students to study in the UK. Majorly, there are three types of scholarships in the UK for international students-

a. Global scholarships

b. Country-specific scholarships

c. University scholarships

Apart from scholarships, student loans to study in the UK can play a significant role in easing financial stress.

Following are some of the universities that offer master’s in Marketing in the UK at affordable prices:


UniversityProgram Offered and DurationAnnual Tuition Fees (in GBP)
Sheffield Hallam UniversityMSc International Marketing13,905
University of ChesterMSc Marketing Management12,450
Ulster University London & BirminghamMSc MarketingLondon: 12,500;
Birmingham: 11,000
University of SunderlandMA Marketing13,000
Birmingham City UniversityMSc in Management and Marketing12,800


Cost of Living in the UK

Along with tuition fees, accommodation, travel, and food are other major expenses that an international student has to pay. The table given below provides a brief summary of the same:

Cost of ExpenseCost per month (in GBP)
Food, shop75
Water, gas, electricity45
Phone and internet35


Scholarships available to study marketing in the UK

Every year, UK and Indian governments, universities and private organizations make a limited number of scholarships available to students who wish to study in the UK. Because of the limited availability, competition can be aggressive. Some scholarships are for students who need financial support to study in the UK, and some are for academic excellence, but all will enable you to ease off the financial burden of how to cover the expense of studying in the UK.Popular Scholarship Programmes for Indian Students;

  • British Council
  • Chevening UK Government Scholarships
  • Tata Scholarship
  • Fulbright-Nehru Master’s Fellowships
  • Fulbright Fellowships
  • Erasmus Scholarships
  • Royal Society Grants
  • Hubert-Humphrey Scholarships
  • The Mahatma Gandhi Scholarship Programme
  • Commonwealth Academic Fellowships
  • Commonwealth Split-site Doctoral Scholarship


Below are some of the scholarships offered by the UK for international students:


UniversityScholarship OfferedAward Value (in GBP)
Imperial College LondonImperial Business ScholarshipUp to 5,000
University of ManchesterAlliance MBS Masters Scholarships for UK/EU/International StudentsFull tuition fees
University of WarwickWBS Scholarship50% of tuition fees
University of EdinburghBusiness School International MSc ScholarshipFrom £4000 to £10000
University of CranfieldCranfield ScholarshipVariable
Lancaster UniversityLUMS Program ScholarshipVariable
University of BirminghamBirmingham Masters Scholarship2,000
Durham UniversityAlumni Scholarship25% of tuition fees
University of GlasgowInternational Leadership ScholarshipTuition fee waiver


Tier4 UK Student VISA

To apply for a UK student visa, check the documents listed below for a seamless process.

  • letter of acceptance from the university you have been accepted to (CAS)
  • Proof of funds.
  • A valid passport and recent photographs.
  • Details of your university and accommodation.
  • Report of your health checkup
  • A valid passport. (keep a page blank for the visa)
  • Original mark sheets/transcripts


After collecting all the documents, Follow the steps below to apply for a UK student’s Visa.

  • Sign up and submit your visa application form online. It is advisable to check the online appointment calendar to book an appointment. After submission, you will get an email with an application number.
  • After receiving the email, Pay the fees, and collect the receipt.
  • Now appear for the visa interview as per the scheduled appointment and submit the necessary biometrics, photograph, application, and other documents.
  • You will get your tier 4 student visa in 6 weeks time.


If you are interested in studying Marketing in the UK, Book your free session with the experienced advisors of Zoom Abroad today. Don't forget to register and create your profile in order to get matched with the best-fit UK university and course. Other than marketing programs there are a variety of STEM courses available in the UK. You can choose from a wide array of Engineering, Medicine and, Management courses to figure out which one is the most suitable based on your profile and long term goals.




Book FREE counselling by a UK expert


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